Waitrose puts caviar back on its shelves
By CAROLYN CHURCHILL
Caviar is making a comeback at a supermarket chain which dropped the delicacy a decade ago.
Waitrose stopped selling caviar amid concerns that the Caspian Sea sturgeon population was facing extinction.
After a 10-year absence, it is now launching, in time for Christmas, a sustainable caviar produced by farmed sturgeon.
The most expensive type of caviar on sale at Waitrose, which has two branches in Edinburgh, will cost £800 for a 250g tin. A 50g tin of traditional caviar will set shoppers back £80.
The sustainable caviar comes from Maison Prunier, which has been producing the luxury product from fish farms in Bordeaux for more than a century. The fish eggs are produced by Siberian sturgeon.
Waitrose specialist fish buyer Jeremy Langley said: "There will always be a foodie audience who want to enjoy the finer things in life, especially at Christmas, but it is only now that we have been able to find an ethical source for our caviar."
The delicacy is launching at 15 Waitrose stores in London. The £800 tins of caviar will be the food chain's most expensive available food item.
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